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That said, getting noticed and reviewed in practically every genre is very difficult in the United States, owing to the tremendous amount of new material being published every year, especially by self-published authors. I’ve seen estimates that there are more than 1 million new titles published in the U.S. every year, which is astounding. Most,Read more

There was a big development for Amazon FBA sellers over the weekend as the Coronavirus shutdown effect spreads: Amazon Prime delivery of many (but not all) non-essential items has extended out to April 21, nearly a month from now. Here’s what I saw on one of my listings: However, other items still show 4-day delivery:Read more

I use several printers at my company. While I sometimes use offset runs (as I did for the first edition of Lean Media) for most titles I use print-on-demand (POD) providers. Here’s my short review of the differences between Amazon KDP Print vs. IngramSpark (or LSI, also operated by Ingram) KDP Print Consistent alignment ofRead more

Publishers and self-published authors with Amazon KDP accounts sometimes may need to order copies of their paperbacks at cost, instead of full retail price, for promotional events or other purposes. This 6 minute video shows how to do it, using real books in Amazon KDP as an example. This is not an official Amazon video,Read more

I spotted this comment on an Amazon Seller Forums thread about the Amazon Brand Registry, which lets brand owners register trademarks:  “Problem is I can’t add EBC. That’s is all I really care about.”  The participant was referring to a marketing program called Enhanced Brand Content (now known as “A+ content”) that lets brand ownersRead more

If you use Amazon Associates to generate online revenue for clicks to products you are selling (via Amazon Seller/Amazon FBA) or products sold by other vendors on Amazon, this short video will show you how to create an Amazon Associates widget for a specific product that can be embedded on your WordPress site. NOTE: ThisRead more

If you are new to Amazon FBA, here is a step-by-step guide to replenishing inventory in Amazon Seller Central and purchasing UPS shipping. Covers shipping origin, Amazon-prepared barcodes, Amazon fulfillment centers, and more. This 15-minute video explains how to do it all, using a real product and shipment as an example. NOTE: This is notRead more

Thirty years ago, when I was in my late teens, I worked as a licensed projectionist at the single-screen movie theater, the Janus Theatre at 57 JFK Street in Harvard Square in Cambridge, Massachusetts. The movie theater is long gone. I thought these octagonal boxes used to ship 35mm film reels were gone, too, replacedRead more

In late 2019, Amazon updated the interface for Amazon Advertising. This short video shows how to navigate the new interface, and how to customize the metrics shown to get the most relevant information to make decisions about your Amazon Advertising campaigns. Also includes a discussion of Amazon Advertising ACOS. NOTE: This is not an officialRead more

Publishers and self-published authors with Amazon KDP accounts sometimes may need to change the price of their Kindle book or paperback published through KDP. This 10 minute video explains how to do it, using a real book in Amazon KDP as an example. Note that this does not apply to pricing in Amazon KDP Select/KindleRead more