FOMO (Fear Of Missing Out) is real. The announcement below that we are phasing out a product type for one of our brands resulted in nearly every set selling out of inventory. While it was an expensive product line, it was a pain to deal with packing and shipping, with each order taking 15-20 minutes […]
Using FOMO to sell excess inventory: Product phase-out example Read More »
I thought over-the-top Amazon “keyword stuffing” for book titles (an SEO technique) was mainly the domain of self-published authors trying to rank higher in organic search, like the second example in the image above. “Psychological thriller” appears in the title, subtitle, series name and even the publisher’s name! But check out the first example. That’s
A “Big 5” publisher turns to Amazon keyword stuffing Read More »
Search on YouTube for “Amazon KDP success” and be prepared for a wave of convincing Amazon publishing scams. They may look nice and sincere, and have lots of views and “likes,” but they are trying to trick you into buying expensive “master classes” or “publishing classes.” Ian breaks it down in this 6 minute video.
Warning to authors: Don’t get tricked by scammy Amazon KDP success videos on YouTube! Read More »
In less than 2 minutes, learn how to set up free shipping in Shopify for every item in your store. Narrator Ian Lamont is an experienced Amazon, Shopify, and Etsy seller who has built two successful brands from scratch. He is also the creator of the Lean Media framework, which provides a new approach to
Easy way to set up free shipping in Shopify Read More »
How to rename inbound Amazon FBA shipments and 2 good reasons WHY you should do it! This literally takes 30 seconds to do when preparing a new shipment on Amazon Seller Central.
Why Amazon sellers should rename inbound Amazon FBA shipments Read More »
Modern Retail has a report today citing Amazon research from Bobsled that says brands are pulling back on Amazon Prime Day discounts this year owing to various factors, ranging from macroeconomic conditions to continued supply chain disruption. Here’s what Modern Retail is reporting: “From a sample of 60 brands polled, 22% said they will be
Are brands pulling back on Amazon Prime Day discounts? Read More »
I was surprised to stumble upon the site screenshotted above, linked from the Amazon Seller Central seller’s forum. It’s a database of “problematic buyers,” intended to warn other sellers on Amazon, eBay, Etsy, and Craigslist. This vigilante database is problematic on so many levels. Customers are being doxxed … names, emails, and sometimes even home
Frustrated Amazon sellers create vigilante database of bad customers Read More »
Amazon FBA Sellers are getting ready for Amazon Prime Day 2022 (July 12-13). Gross merchandise volume will be massive, but not every category will benefit. For instance, books are not a strong category, but electronics are. Amazon’s use of Affirm will help sellers of more expensive items convert browsers into buyers, which will spread out
Amazon Prime Day 2022: Tactical advice for sellers Read More »
Amazon just shut down your FBA account, and is demanding a “POA,” or plan of action. Wondering what the definition of an Amazon POA is? Narrator Ian Lamont breaks it down for you. He is an experienced Amazon, Shopify, and Etsy seller who has built two successful brands from scratch.
Amazon wants a POA. What is an Amazon Plan of Action? (POA definition for FBA sellers) Read More »
How to make quick text and link edits in A+ content for Amazon KDP.
Amazon KDP tutorial: How to edit A+ content Read More »
