How to focus creativity, streamline production, and create media that audiences love
Who needs Lean Media?
If you create media, the Lean Media framework provides the tools and know-how to create media that resonates with audiences. Whether you work on a large team, or are a solo creator, the framework can help you iteratively develop great media, informed by audience input and with a minimum of bureaucratic overhead.
If you run a media business, Lean Media can help you optimize teams, streamline decision-making, and increase audience engagement. Lean Media can also inform creative and business leaders about how to pivot a media project in a new direction or alternate format, or when to abandon projects that simply aren’t working out.
This is the Kindle edition (ISBN: 978-1-939924-98-8) available through Amazon.