audiences

Feedback: Should Joe Public be exposed to lean media prototypes?

I recently received an interesting piece of Lean Media feedback from a friend. He is an engineer and former MIT Media Lab staffer who earlier in his career was a part of creative teams that made music, websites, and even an opera. He has also done a fair amount of reading and examination that relate to production issues, showing […]

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Creating hit programs at Netflix and Amazon: It’s not just about data

There is a newly released TED talk on ted.com titled “How to use data to make a hit TV show.” The speaker is Sebastian Wernicke, a data scientist (and former animator) who makes an interesting comparison about the rival political dramas House of Cards (Netflix) and Alpha House (Amazon). The video, which was shot last

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