Last month I introduced the Lean Media Project Planner for new media ventures. It’s a one-page tool for creators/producers/entrepreneurs to plan the development of new ventures using the core tenets of the lean media framework. Today, I am sharing some examples that illustrate how it works. I am starting with Led Zeppelin I (a lean media example that […]
Lean Media Project Planner – some examples Read More »
There is a newly released TED talk on ted.com titled “How to use data to make a hit TV show.” The speaker is Sebastian Wernicke, a data scientist (and former animator) who makes an interesting comparison about the rival political dramas House of Cards (Netflix) and Alpha House (Amazon). The video, which was shot last
Creating hit programs at Netflix and Amazon: It’s not just about data Read More »
Over New Year’s I shared some lean media concepts with a few old friends. One of them, who has worked in the music industry since the 1990s, immediately got it, and wanted to give some feedback and insights. He related a tale that went something like this: “About ten years ago I was friends with two people who lived
Lean media feedback: The artist vs. the promoter Read More »
Let me illustrate the “fat launch” mindset with an example. In the mid-1990s, a Taiwanese broadcaster hired me to help produce a daily English-language television newscast. Why have an English TV show in a market that had more than 20 million Mandarin and Taiwanese speakers, but only a small population of foreigners residing in the
“Fat launch” example: English newscast in Taiwan Read More »
Earlier we looked at a lean media example of a rock supergroup, Led Zeppelin. Today we will examine The Simpsons, the long-running Fox animated series. For a primer on lean media, check out the intro, the lean media framework, and its fat media counterpart. Production team: In the late 1980s, writer/director James L. Brooks was
Lean media example: The Simpsons Read More »
I’ve described the lean media framework, and compared it with its fat media predecessor. Now, let’s look at an example: Led Zeppelin I, the first album by the British hard rock quartet. Production team: The band included guitarist Jimmy Page (who was the producer of the album), singer Robert Plant, bassist John Paul Jones, and
Lean media example: Led Zeppelin I Read More »
The following is a draft chapter from Lean Media 1.0. I need your input! Please let me know what works and what doesn’t work in the comments section. Also, if you know someone who would like this, please share it with them! What do The Huffington Post, The Simpsons, Minecraft, and Led Zeppelin’s first album have in common?
Draft introduction to Lean Media In 30 Minutes Read More »
