If you publish online, whether it’s a blog, or a report, or a guest column, or as a journalist, be sure to create a media archive before it’s too late. Most of it will eventually be lost when the publisher migrates to a new CMS, gets acquired, or goes out of business. Once that happens, […]
Publishers: Be sure to create a media archive before it’s too late Read More »
Here’s an interesting publishing trend: According to Circana BookScan (aka NPD) romance print sales are up 52% (!) year on year. As an indie publisher for more than 10 years, a jump that size is practically unheard of outside of specific niches (think: the craze for adult coloring books or dystopian YA fiction). Even stranger:
Platform dynamics and a 52% surge in the sale of romance books Read More »
What can tiny media companies do that corporate media cannot? I didn’t know Bob Bittner, but an obituary by Scott Fybush of the WJTO operator shows how a deep passion for broadcasting and a hands-on approach let him accomplish a lot: Experiments with new tech Trying out different formats Investments in platforms or assets that
How indie media differs from corporate media: WJTO’s Bob Bittner Read More »
Just as with CGI, digital cameras, word processors, and other media production tools introduced in decades past, human creators will learn to work with new AI text generators to create great media. This article notes human editors are involved at CNet to publish tech news articles using AI “writers.” This is absolutely required, not only
AI text generators: the opportunity for media Read More »
Check out the 60 Minutes episode on film composer Hans Zimmer (Dune, Gladiator, Lion King, Top Gun Maverick, and many more). Watching it brought back some fond memories of Lillie Yard, the London studio co-owned by Zimmer where I interned and worked part-time in the early 1990s. It’s shown briefly in the clip below at
Hans Zimmer and his London studio, Lillie Yard Read More »
When I first started thinking about creating a lean framework for media content, I wrote some blog posts about Lean Media. As I began to prepare the Lean Media book, I gave a few presentations for which I recorded some simple videos. Recently, I decided it was time to update the Lean Media video content
Lean Media framework basics (video) Read More »
Today, I am starting a new blog series called Media Myths based on my book Lean Media and some of the questions I get from people interested in the framework. The first myth: The sure-fire way to have a successful media launch is working in secret and then launching with a gigantic hype-filled release That’s
Media Myths: A successful media launch requires secrecy and hype Read More »
In my forthcoming Lean Media book, I talk a lot about the digital-driven convulsions of traditional, 20th century media. Some sectors of the media industry have had it worse than others, though, such as newspapers and recorded music. This post will look at one data point from the music industry that illustrates how much things
This chart explains the rise and fall of the music album, 1955-2015 Read More »
